The opportunity to hear Mr. Nelson speak was a great experience. He spoke about the many different parts and how to organize a crisis as best as possible. There were many different things I enjoyed about his speech. The first thing that I enjoyed was his description of how often crises occur. He explained it saying,
"If you look at any company in 5 years, you have an 80% chance of seeing a crisis and that crisis will be from dropping 20% in the stocks or their shares."
- Chris Nelson
I do believe that this can be true for every and any company you look at. Many people think that a crisis has the same characteristic of being very visual and what a typical crisis can look like. Whereas sometimes, it isn't always visible to an audience or making national news. Most everyone has a crisis within a span of 5 years.
The second concept that I enjoyed was that actions mean more than words.
"A company doing the right thing means more than a company trying to say the right thing."
- Chris Nelson
This is something I believe in 110%. Actions always speak louder than words.
The third thing I found interesting was the break down for any crisis and the steps within steps that occur right in the moments after something happens. Many looking at a situation from the publics' perspective would not know all of the events that occur moments after. The day Chris was speaking to us, another school shooting happened in California. While he was going over the steps, it occurred to me the actions he was spelling out can occur in any crisis, not just business.
His message was excellent and I learned a lot from his experiences and all of his advice as well.
How much do you know about crisis communication?
"If you look at any company in 5 years, you have an 80% chance of seeing a crisis and that crisis will be from dropping 20% in the stocks or their shares."
- Chris Nelson
I do believe that this can be true for every and any company you look at. Many people think that a crisis has the same characteristic of being very visual and what a typical crisis can look like. Whereas sometimes, it isn't always visible to an audience or making national news. Most everyone has a crisis within a span of 5 years.
The second concept that I enjoyed was that actions mean more than words.
"A company doing the right thing means more than a company trying to say the right thing."
- Chris Nelson
This is something I believe in 110%. Actions always speak louder than words.
The third thing I found interesting was the break down for any crisis and the steps within steps that occur right in the moments after something happens. Many looking at a situation from the publics' perspective would not know all of the events that occur moments after. The day Chris was speaking to us, another school shooting happened in California. While he was going over the steps, it occurred to me the actions he was spelling out can occur in any crisis, not just business.
His message was excellent and I learned a lot from his experiences and all of his advice as well.
How much do you know about crisis communication?
Comments
Post a Comment